The Autoresponder
What exactly is an autoresponder? It is a program that automatically generates a set response to all messages sent to a particular e-mail address. Thereby automating the messages you want your prospect to receive.
What this means is that you create a sequence of emails that you send to your subscribers after they sign up for a list.
The main reason that you want an autoresponder is to build a relationship with your prospect and to make them aware of other products and services you offer.
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